Excerpt:

"Collaborative Fund has been operational for less than a year, but is investing in some of the hottest startups that use a collaborative consumption business model, including most recently, RentCycle. Companies come to Collaborative Fund, Botsman notes, because they want to be part of a community and portfolio that believes in the same business approach.

 A depth of market knowledge among the investors and advisers at Collaborative Fund--their advisers include founding team members of Kiva, Meetup, OpenTable, and YouTube--makes it distinct from traditional VC firms, she says. Entrepreneurs know they can rely on Collaborative Fund for help in understanding competition and market opportunities, but also feel that backing from this fund is a seal of approval in their industry."

Link to full Fast Company article